wattsON Power is the partner brand of Potencia Industrial, exclusively charged with marketing, business development, sales, distribution, project and process management and customer support of their pioneering rotary-electric machine technologies. From its Houston, Texas headquarters, wattsON opens a direct channel to Potencia's design and manufacturing capabilities while providing the world-class service and support the most demanding customers expect from leading suppliers. wattsON represents and supports Potencia as a vertically integrated manufacturer for any type rotary-electric machinery in all applications. Solutions include custom induction, synchronous, squirrel cage, salient pole, doubly-fed wound rotor and permanent magnet electric motors 10 to 30,000 HP and generators from 3kW to 30MW. Fit, form and function replacements of legacy machines are designed and fabricated in-house to original or upgraded specification. WATTRONIC battery-free and inverter-less rotary uninterruptible power supply, WATTPOD Modular Continuous Power Infrastructure Systems and the ISOWATT line of custom motor-generator sets provide complete, utility-grade power quality and continuity with a simplicity and robustness the competition cannot match. Customers of the Clipper Windpower 2.5MW Liberty wind turbine equipped with MegaFlux® permanent magnet synchronous generators are supported directly through wattsON. Potencia Industrial is the Americas' leading independent, vertically integrated designer and manufacturer of high-efficiency rotary-electric machine technology for standard and special applications. The company began manufacturing NEMA size electric motors in 1958, salient pole synchronous generators in 1968 and in 1976 patented and manufactured the world's first direct drive permanent magnet wind turbine. Potencia is regarded as the world leader in permanent magnet generator technologies, and are particularly known for their applications in renewable energy.