An unprecedented and sudden lockdown to control the Coronavirus pandemic has only been possible because of the untiring and selfless hard work of our farming fraternity. India had enough food grains in-store to enable this impromptu government announcement. We have been following the news on how Agriculture has taken prominence over all other commodities. Additionally, a reverse migration, compelled due to lockdown has also prompted new opportunities for strengthening the rural economy and infrastructure. People with urban exposures who are now a part of the rural landscape can lead the way through Food Processing Units, Cottage Industries & direct Farmer-Market-Connect forums. To make this happen, rural India would need relevant information, pertinent to these initiatives.As concerned Indians, we feel we should make the lives of our farmers easier by letting them focus on farming without worrying about all other aspects related to it. The last decade has witnessed internet-friendly progressive farmers who are upgrading themselves with technology.KrishiAlert envisions empowering them. KrishiAlert – An online web portal for news, views and reviews on Agriculture, reaches out to the Indian FARMER for transforming them into agripreneurs… with free access to any information they might need for their farming operations and for diversifying into value-added vistas.