DEDICATION We have always perceived this business as of high priority since it has deep and strong roots, which date back to the great grandfather of our CEO servicing and distributing superior quality of hair products since 1925. BRAND ESSENCE The brand "El-Milano" acquires its name after the names of the CEO's daughters Elizabeth and Milana. With its initial launch in 2001 El-Milano commenced its first East European hair product request from Israel. Hence, our CEO decided to impress females of the world with our best kind of hair. Comfort and amenity are the feelings of our women's hair. One does not need to be hair experts to feel the very superior quality of El-Milano hair extensions since once you hold it on your hands you will feel the care and love we put into the hair. CONTRIBUTION Besides being environment friendly El-Milano also does a lot in terms of charity and contribution to a local society. We donate our 10% profits once a month to provide free wigs to kids with cancer. Our company firmly believes that compassion is great virtue and that's how we treat each other: with care and sympathy! FUTURE Since childhood CEO's family was involved in hair business which made a robust impression on her to identify the activity as more than just money making process, however as a family token tying everybody together as inseparable relations. Keeping this family heritage, CEO has determined her family path dedicating herself to master the skills of hair business to elevate our business into world levels.