For us, marketing is a tool to get the ideal customers.Ideal customers are those people who are happy to buy our best products and services, becoming our main promoters themselves.To achieve this we must convince them to choose us among many, highlighting our difference, through a strategy.To emerge it is essential to make yourself more visible and more attractive than the competition, to establish direct contact, using the tools of communication.In today's world, much of communication is digital and visual.To obtain these results we have developed the method: myWeb.To get started, you need to analyze the competition and, at the same time, determine your current situation.The next step is to study the process of choosing your potential customers and what are the possible success factors and then propose a tailor-made strategy based on your peculiarities.Implement, develop and implement the necessary actions by measuring and verifying the objectives achieved step by step.Optimizing and adapting strategies as needed is the final stage.This cycle that repeats itself and is renewed with each new goal to be achieved is organized together with you, making you a participant and main actor.