Websuasion was founded in 2007 with a desire to provide small to medium-sized businesses with custom tools for managing their unique data needs. Our web applications are developed from test-driven feature specifications around application programming interface (API) servers, server-side centralized business logic and a wide array of front-end user interface frameworks. What that means for our clients is flexibility, reliability and scalability at a reasonable cost.We focus on learning the day-to-day needs of our clients. Rather than have clients request specific solutions from us, we prefer to understand the end-goal for each technical tool they use. Often there is an existing solution that perfectly fits their needs, or we may plan a cost-effective and versatile unique approach.In business, as with most things, aesthetics matter. We pride ourselves on producing websites that meet the complex specifications of desktop and mobile browsers. We utilize responsive layouts, typography, logo design, color choice and proportion to make the best impression on our clients' users.Finally, content is important. We sculpt our clients' web copy to best reflect their purposes and tell their stories. We produce web videos that make a more personal connection to our clients' web visitors. We produce podcasts, eBooks, commercial radio spots and multiple media-oriented creative products. We also engineer social media and web advertising campaigns to reach our clients' target audiences.