Founded in 2004, we're a leading financial services company specialising in insurance distribution and administration. Operating across Australia and New Zealand, we offer a range of innovative insurance solutions direct to consumers through our proprietary brands. Over 100,000 Australians and New Zealanders are currently covered by BlueInc insurance products.\\Our company was built with a strong administration foundation, which underpins our distribution success and helps drive the continuous growth of our brands. From product design and pricing, to policy administration, hosting and strategy, we have established a dominant position in the insurance industry. \\\Our mission\We challenge ourselves to think outside the box, striving to make financial protection affordable for all. \In fact, we have recently been awarded the 2017 Canstar Outstanding Value Award for Funeral Insurance for 50s and over for Let's Insure.\\Our vision\To reduce the incidence of underinsurance in Australia and New Zealand so that more people can enjoy a financial safety net if tragedy strikes.