Deep Dive is a business intelligence and insights agency within the Creative Partners Group. Our primary role is partnering with retailers as category captains/advisors to help create category and channel strategies that drive market share growth. We work as an extension of retailers' Merchant teamsWe mine both syndicated, consumer and client data, as well as trends, to help clients deliver both brand and category growth. Win-win scenarios are key to long, fruitful partnerships at retail.Clients come to us for uncovering white space opportunities, gaining a better understanding of who and what the consumer purchase behaviors are, and help facilitating primary research.info@thecpgretail.com || 612.339.2745