Patrick Tighe's Contact Details

Patrick Tighe's Company Details

Flagship New Products Group

Aurora, Colorado, United States • 1 Employees
Market Research

The ugly truth is that 90% or more of startup businesses fail, even with significant capital investments. In fact, according to Andreessen Horowitz, of the 200 hand-picked startups chosen by VCs, only 30 (15%) will generate actual ROI, which equates to a mere 0.015% success rate! The secret to startup success, particularly in the consumer durables sector, lies in the go-to-market (GTM) strategy used by these businesses. Traditional market testing and GTM tactics are not only labor and time intensive, they have an abysmal success rate of less than 10%. Flagship New Products Group, LLC has developed a proven system for launching new products or relaunching/restaging existing products using simulated test markets (STM). This approach ensures market readiness and penetration, shifting the success rate pendulum to 89% in less than a year and resulting in much faster acquisition. Using a four-phase approach to new product GTM, we will: • Accelerate time to market • Ensure proprietary confidentiality throughout the process • Provide in-depth market testing using AC Nielsen's BASES/Ipsos simulated market concept test • Deliver a thorough competitive market analysis• Ensure effective concept positioning By applying sophisticated CPG processes to direct-to-consumer (DTC) marketing channels, we help small- to mid-size businesses successfully launch new products into the market without prior knowledge within their respective category, thereby giving them a significant competitive advantage. So far, we have served 60+ categories, netting over $4 billion in new revenue, while earning 18 New Product Category of the Year Awards.With Flagship New Products Group, you will reach profitability faster, achieve at least 25% greater valuation, secure 80% ACV distribution, and be able to exit much quicker than traditional avenues. Ready to increase the ROI and success rate on your CPG investments? Reach out to me directly at patrick@flagshipnewproductsgroups.com.