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Real World Marketing
Paul Bull's Company Details
We are consumer, shopper and category experts - transforming our extensive insight and knowledge bank into tangible actions and outcomes for the retail environment.We work with suppliers and retailers to understand their business challenges and provide expertise and solutions to achieve mutual sales and profit growth.Growth comes from understanding and working in a collaborative way to provide shoppers and consumers with optimal pre and in store opportunities. By ensuring investment is put into the right area, and re-directed if necessary, is at the heart of our Real World approach for sustainable growth creation.The Real World ApproachOur philosophy is grounded on the need for suppliers and retailers to work together to create mutual value that drives both growth and profitability.- Growth comes from understanding and providing solutions for consumers and shoppers in meeting needs in optimal and inspiring ways across the range of pre and in store opportunities.- Growth is accessed when shoppers transact in-store or online and what is critical is that the in-store focus clearly understands how it is targeted incremental value.- Ensuring that this agenda for growth focuses and if needed re-directs investment so that activities are clearly purposed and reviewed for sustainable growth creation sit at the heart of our Real World approach.For more information or to find out how you and your organisation could benefit from working with Real World Consulting visit: www.realworldmarketing.com.au