A small hamburger joint may seem like an unusual place for the birth of a root beer legend. But Fitz's Drive-In is exactly where it started in 1947. Noted for incredible smoothness and thick, creamy texture, Fitz's Root Beer was served in mugs and quickly became the root beer of choice among St. Louisans.\\It still is. Our recipe is a closely-guarded secret and contains many of the ingredients used in the original. Unlike most soft drinks, Fitz's continues to use pure cane sugar. The old-fashioned goodness of Fitz's must be tasted to be believed. Curb service and thirty-cent hamburgers may be a thing of the past, but the distinctive, satisfying taste of Fitz's Root Beer lives on.\\Come join us as we transform our image and continue to bring you the same greatness that we were founded on!