Pooja Gupta's Contact Details

Pooja Gupta's Company Details

Kedia Organic Agro Farms

, Maharashtra, India • 11 - 50 Employees
Farming

The Kedia Farm in Mumbai started off as Mr Dinesh Kedia's passion project, with just 2 cows, acres of barren land, and a patch of awkwardly growing wheatgrass.When they started their journey, they couldn't afford to hire help, so he and his son; Nitin did it all. From ploughing the fields to harvesting, and delivery, the duo managed everything effortlessly. One of the best Kedia Organics initiatives was contributing freshly harvested wheatgrass to the TATA Memorial Cancer Hospital.The overwhelming love and positive response received from the patients inspired them to take the next BIG step in their farming journey- Turning their Passion into a home-grown business. But they hadn't thought of commercializing their venture just yet.In 2009, Nitin left for the UK to pursue a Masters degree in Finance. There, he had the rare chance to interact with organic farmers and native communities and to observe the art of primitive farming in all its glory. He realized that a lot of what these farmers believed in was what his dad used to tell him as a kid "Soil is gold". He never understood the true significance of it, until he witnessed first-hand the benefits of organic food on people's health and the community as a whole. Their ideas and indigenous methods inspired him to turn their farm into a self-sustaining organic ecosystem.When he returned to India Kedia Organics had no customers, but his focus was on simply improving the quality and quantity of the produce through Primitive Farming Methods. They worked on the farms, made fencing, cold storages, greenhouses, warehouses, hired the best horticulturists, and applied for organic certifications. Today, Kedia Organics is a fully certified organic farm with 15,000+ loyal customers. Some days YouTube came to their rescue, some days it was learning from their mistakes. It's been an exciting roller-coaster journey for the duo ever since.