A LIMINAL EXPERIENCE is to enter a situation with one set of beliefs, attitudes and perceptions, and to undergo a transformational encounter that changes those earlier fundamentals through new learning and insight. In this process, one comes out of the experience with a whole different perspective.LIMINAL RESEARCH is intended to provide just that experience for our clients: a process that provides a perceptive view of the status quo, with learning, insight and implications for how change can transform their brand proposition.