Radhika Pearson's Colleagues at Antidote Advertising
Radhika Pearson's Contact Details
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New Zealand
Antidote Advertising
Radhika Pearson's Company Details
We were founded with the intent to be the Antidote to a Client's problem. You might know us best from our work with Cremo. When they joined our agency, they only had 6 products now they have over 300. We were an integral part in launching their Beard Care (did we mention they're now the #1 beard brand in the country?), Hair Styling, Shampoo, Face Products, Anti-Perspirant & Deodorant, Hair & Beard Dye, and Cologne. Our founders have worked at larger agencies and suffered from the unnecessary "red tape" that often comes along with it. Of course, there's a time and place for process and procedures - we aren't the wild-west after all but, if a request is sent over it doesn't always need to touch 9 people's desks before it reaches creative. That is not what we do here at Antidote. There has not been a problem brought to us, that we haven't been able to solve. If it's something we don't do in-house, trust us when we say "we know people" who will get the job done. We do it all from website design, TV spots, radio, social media, influencer program and management, in-house production, larger productions, photography, experiential, digital advertising, fulfillment and so much more. Because of our unique structure, we're able to offer our big agency thinking and operating, without the big agency cost - if you catch our drift. Now, don't let that fool you into thinking we don't produce the highest caliber of work. We do, it just doesn't cost an arm and a leg.This is what we stand for at Antidote. The type of people who work for us are problem solvers, doers, creative thinkers, lovers of Advertising, and would never say "that's not my job." That just doesn't work with our culture, and certainly isn't something we would say to a client. We value our client relationships and view them as partnerships. We are in it with them for the long-haul. We believe there is a solution to every problem, and we will do whatever it takes to find the Antidote for it.