Group Head Strategy and Research at Insight Outreach Pvt. Ltd - Hyderabad, Telangana, India
Insight Outreach, one of India's leading rural marketing agency is firmly grounded and well versed with rural sensitivity, traditions and values. We have a keen insight into what influences the consumers' choices, what excites them into a purchasing decision, what are their stories that ultimately result in them making a choice of buying a particular product.Brand activation deep in rural India employing unconventional and personalised medias is our area of expertise. Going rural was our mantra when we first started and today we are firmly entrenched in the rural landscape.