The Purist (which can be found online at www.thepuristonline.com) was launched by veteran editor Cristina Cuomo in May 2017 and has already made quite an impact, receiving acclaim and engaging contributors like Julianne Moore, Jerry Seinfeld and Ariana Huffington. The Purist is a content publisher with a fully integrated print, digital, social and event marketing strategy which is focused on wellness as the new luxury. Our editorial celebrates NY, Hamptons, LA and Aspen, as well as other key wellness destinations across the globe.