Ritesh Kalati's Colleagues at Rumi Co.
Ritesh Kalati's Contact Details
N/A
New York, New York, United States
Rumi Co.
Ritesh Kalati's Company Details
Rumi Earth Yoga is a natural products company developed from the need for more nature in daily life. The owner and creator, a yoga practitioner, created the line of products based on a personal understanding and desire for earthy, natural products for yoga and meditation. In a market saturated with yoga products that focus on aesthetics or functionality alone, Rumi combines the two, while giving equal importance to the Earth-conscious nature of our products. Everything in our creations is made from natural or conciously-sourced materials. Our creation process is in or near the country from which the materials are sourced. We focus on making products that are biodegradable.They have been designed to offer comfort, stability, and convenience for the yoga practitioner during their asana or meditation practice. Our natural, patented and designer products have been tried and tested by new and seasoned practitioners. They provide protection for the joints, functionality, stability and ease of flow between asana. A combination of curated, poetic designs and colors influenced by nature, Rumi Earth Yoga blends all of the ingredients for an ideal, serene yoga practice into our products.Poetic DesignWe design our products by making space in our minds for the poetic way to make them. This gives us the clarity and direction from which we define our process of making the final Rumi products.Natural MaterialsNatural materials are sourced from plants, trees and from the earth as our primary ingredients. Through extensive research and development, we increase and improve the use and quality of natural materials in Rumi's products. Bringing the power of nature into our daily lives is at the core of what we do.Consciously-craftedAfter the design and materials are final, we begin the steps of crafting Rumi's products. Either hand-crafted or automated, we are involved in the process to ensure it is done thoughtfully and in consideration of the people and environment.