TOFTigers is a pioneering campaign and leader in advocating sustainable tourism in South Asia as a wildlife conservation and destination management tool. It has a fifteen-year track record and global membership of more than 300 travel companies and service providers. Our mission is to make tourism a force for good – protecting biodiversity and culture, restoring habitats, supporting rural livelihoods, managing destinations and raising awareness of the vital role played by natural services from clean air, water security, carbon sequestration and flood prevention to food, medicines and wellbeing. TOFTigers operates as a registered charity, The Nature Stewardship Council, in the UK and as TOFTigers India Wildlife Association, a Section 25 registered charity in New Delhi.