The McCary Group, Inc. is a full service software solutions and web design firm based in Lehigh Valley, PA. The McCary Group helps large and small companies develop tools and solutions that make them more effective, more productive and more profitable. More specifically, we design and build stand-alone software, web-based software (‘web apps'), as well as websites. We also provide marketing services, including SEO (search engine optimization), PPC (Pay Per Click) advertising, web analytics, copywriting, ad design and more.