Roy Irby's Colleagues at Retailing Today
Roy Irby's Contact Details
Retailing Today
Roy Irby's Company Details
Retailing Today, a Lebhar-Friedman publication, is the nation's oldest media property focused on the retail and consumer packaged goods industry. Founded in 1962, we have covered every significant development and emerging trend in the retail and CPG industry for more than 50 years. Our brand is well known and trusted. How we're different We provide content that is original, exclusive and insightful along with the type of perspective that is increasingly lacking in a congested information marketplace. We were one of the first all-digital destinations for everything retail, enabling retailers to engage with our content and resources across multiple platforms whenever and wherever they choose. What we cover: We focus on the nation's top 100 retailers, their trading partners and the wide range of service providers who support them. We help readers understand the strategic implications of industry leaders' constantly evolving strategies in the areas of merchandising, marketing, operations, format development, multichannel integration, mobile and social commerce and the senior executives responsible for their execution. Why it matters: We offer a wide array of products that deliver industry leading audience engagement metrics that are third party verified. This provides markets with a range of outreach solutions to inform and influence retailers and suppliers coupled with campaign performance metrics that demonstrate return on investment. Winning with experience: Retailing Today is led by publisher Bruce Smith and editor-in-chief Mike Troy. Bruce is a retail industry veteran with nearly three decades of experience helping clients identify market opportunities and develop appropriate media strategies to deliver business results. Mike is a trade journalism professional with more than two decades of experience who shapes the editorial direction of Retailing Today and brings perspective to Retailing Today's content.