Rukn Luthra's Contact Details

Rukn Luthra's Company Details

Fermentras India Pvt. Ltd

, Delhi, India • 1 - 10 Employees
Food & Beverages

India has long been seen as a massive potential market for international wine & spirit companies, and with the spirit market size totaling 320 million cases and wine picking up at 2.7 million cases it should hardly surprise. The reality however is that these numbers represent the low end of the value chain. While the market for premium wine & spirits is one of the fastest growing in the world, high taxes and complex legal structures unique to each of the 29 states and 7 union territories , coupled with a highly conservative drinking culture make it near impossible to reach the target consumer. With a rich understanding of the wine & spirits industry in India and beyond, Fermentras aims to make the journey to India smooth and fruitful for International brands and companies. We are your one-stop-shop for all things Wine & Spirits! We know what it takes to launch brands and target the right consumers! We know how to build brand equity and maximize PR outreach! We know who to connect with to explore and optimize all opportunities for our clients! We know where your brands need to reach!