Sara Mears's Contact Details

Sara Mears's Company Details

Communication By Design (CXD)

New York, NY, US • 5 - 9 Employees
N/A

Sara Mears Communication By Design (CXD) is a strategic and creative consultancy working to build your business and extend your influence through innovative branding, presentation, and design.CXD offers a holistic mix of services that encompass all phases of business communication including:• Marketing Strategy. Qualitative market and competitor research; identification of target audiences; articulation of stakeholder priorities; definition of avenues of communication and deliverables mix; planning, budget, and schedule.• Brand Development. Trend and innovation research; ideation and brainstorm facilitation; market definition and positioning; visual and verbal strategy; definition of brand values, attributes, and experience; overall identity, look and feel; and use guidelines to manage consistent application across all media.• Messaging. Tone and manner definition; message hierarchy from aspirational to practical; naming; taglines, business descriptors, and value propositions; product or service features and benefits; copywriting and editing.• Content Creation. Editorial strategy; research and writing; photography art direction; stock image search and selection; development of icons, symbols and information graphics.• Design. Communication deliverables spanning multiple disciplines, applications, and media.• Execution. Deliverables implementation; project management, budget, and schedule; vendor coordination; project documentation and performance evaluation.