Content that Matters Media Group (CTM) is a digital content publisher dedicated to curating and distributing meaningful information that informs, connects, advocates and issues an answerable call to action to Spanish- speaking audiences. Based in Mexico City, Content that Matters was founded to fill a void left by legacy media companies' slow migration from traditional business models that offer ever-diminishing returns, to a digital and experiential approach that prioritizes audience acquisition and community building both online and off. As a sister company to Open America Project, a leading media consultancy specializing in Spanish language markets, Content that Matters has access to an established and exclusive network of diverse content creators, producers and marketers throughout Latin America and Spain, allowing CTM to operate expert teams tailored according to each project's needs.