The AB Studio team represents a developed network of expertise with a passion for creating truly distinctive brands and engaging experiences. At the core, we are consumers. Lifestyle consumers, with the aptitude, knowledge and financial capability to create the experiences for our clients that we would want to have for ourselves. Our construction focus and brand conceptualisation is based on what we would want to experience as consumers, how we would want to experience it, and what drives us there in the first place. Our businesses are designed, created and executed to test models in emerging and growth markets. We create global-minded retail environments that connect with one emotionally, making you feel, think, and want to belong.