NEB Sports aims at promoting and developing sports in India, and support the promising sportspersons who could bring back glory to the country. Our initiatives aim at identifying sportspersons from small towns and rural areas across India and provide them with a platform to showcase their talent. We organize Marathons across India.. Currently the events are in Bangalore, Delhi, Mumbai, Goa and Kolkata. We also support various sports events like Athletics, Cycling, Badminton. We are proud to be associated with Athletics Federation of India to conduct NID-JAM - an initiative to identify talent and promote junior Track & Field Athletes. Also, the aim is to nurture sports talent from across the country to develop them into world-class athletes; to produce Indian Gold Media Winners in premiere track and field events across the Country by 2025. The track events covered will be races in 100m, 200m, 400m, 800m, 1500m, 3000m, and 100m Hurdles. The field events are shot-put, javelin, discuss, long jump, and high jump. It is targeted towards Under-16 and Under-14 juniors. The participants compete in 16 Disciplines identified by the AFI.