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Kepler's 2020

Menlo Park, California, United States • 2 Employees
Publishing

The Kepler's Transition Team, a group of volunteer local business and community leaders, announced the launch of "Kepler's 2020," an initiative that will transform Menlo Park's historic independent bookstore into a next-generation community literary and cultural center. The project aims to create an innovative hybrid business model that includes a for-profit, community-owned-and-operated bookstore, and a nonprofit organization that will feature on-stage author interviews, lectures by leading intellectuals, educational workshops and other literary and cultural events. By separating the for-profit bookstore from the nonprofit organization, Kepler's 2020 will allow the bookstore to maximize its profitability while enabling the community to support rich educational and cultural programming through tax-deductible donations and corporate sponsorships. The two organizations, although separate legal entities, will collaborate closely to bring people together around ideas and books to foster intellectual discourse and civic engagement in the community.Led by literary entrepreneur Praveen Madan, the volunteer transition team has begun work on a comprehensive development, financial and operational plan for the iconic bookstore. Plans include turning the bookstore into a community-owned organization.