By way of theory, what I'd say is this: Kiltman is the ethic of masculinity. In terms of an article of clothing, this indicates being functional, versatile, and strong. Whether industrial or leisurely, formal or recreational, Kiltman has the right garment for the occasion. He demands his kilt to be functional, but isn't trapped or defined by this function. My kilts are the essence of versatility, its pockets the very openness of attachment, which you can choose to wear or not, and then choose what fits your style and performance needs for that day. Whatever you're doing, wherever you're going, Kiltman can take it, and enhance the experience. This is strength, not brutishness, but sound design, quality materials, and in overall toughness the ability to meet any occasion headon. Whether it requires the finesse of schmoozing at a banquet, the flair of a night of drinking and pub crawling, the comfort and coolness for an afternoon hiking, the ruggedness for a day of demanding work, or the tradition and innovation to outfit a contemporary Highland gamer — this is how Kiltman provides strength in function and versatility. This is the ethic of masculinity. I just make the things. And I love making em, and I'm going to continue making em. For me this ethic says there are men enough out there to wear them.