As part of Dentsu International's accelerated transformation programme (ATP), Dentsu South Africa (SA) is pleased to announce the launch of Dentsu performance Media, a specialised unit within the service delivery arm of Dentsu SA.Consisting of programmatic, search, SEO, social and ad operations, the central unit is designed to maximize the potential opportunities of digital media and technology to meet the multichannel marketing goals by encouraging adoption of best practice in deploying relevant digital media, experiences, insight, and technology across Dentsu SA and their media brands.