Putty is, above all else, malleable.When molded and shaped in skilled hands, it forms something beautiful. Something lasting.This perfectly describes the best brands: pliable to their capabilities and the market realities around them. Flexible enough to adapt to changing markets and culture. When well articulated, they tap into human motivation and elicit the deep emotional connections we all seek. Creative Putty is a marketing and branding consultancy. And that is what we do with the brands we engage with—push, pull, determine the possibilities, then put in place the mechanisms to mold your brand's best self, for now and the future.