MS3 is a stand-alone data input and workflow-management system that combines the baseline product information stored within ADP Lightspeed with Manufacturer credits and Dealership inputs necessary for managing a complex inventory structure. The fundamental technologies in MS3 create efficiencies in the Sales Management, Marketing and Customer Buying Experience processes. Ultimately, MS3 is a management tool that increases dealership profitability in the new and used vehicle departments which represent 70% of most medium to large dealer revenues.