Based in Southern California, BBPR is a PR / media relations consultancy that believes in what we call Targeted Lifestyle Communications - the thought process that you don't need to be seen in the largest media outlets to achieve results, just the right ones.Our client roster includes top brands in the action sports, grooming, automotive and eco-friendly / green worlds. Skill-set includes traditional PR / media relations and social media to acting as account managers for initiatives you just don't have the resources to handle internally (street teams, Web development, trade show management, etc.).The team here is comprised of mid-to-senior level talent (8+ years experience each) and many of us come from big agency backgrounds outside of San Diego. For clients, the point of contact and account lead is always someone at the senior level, never junior staff.We won't use cliche's such as game-changing, but we do like to think we're special. Programs BBPR develops are both realistic and results driven. And our language is re-purposed by competitors as well, which we take as a sincere form of flattery.Drop us a line if you're interested in meeting up to discuss how the PR game has changed drastically in the last 10 years, get some coffee or just go for a surf (the latter we can't promise will be very exciting).