Head - Digital Sales (Ad Sales, Branded Content, Programmatic Revenue, Alliances & Partnerships)
ABP News Network pvt ltd (ANN) (formerly Media Content & Communication Services (India) Pvt Ltd. (MCCS) It used to be à joint venture between Anand Bazaar Patrika and STAR India and came into existence in 2003. The dawn of MCCS happened when Anand Baazar Patrika, one of the biggest Indian media conglomerate, ventured into television space post joining hands with Star India for three news channels, STAR News, STAR Ananda and STAR Majha. The three channels were rebranded as ABP News, ABP Ananda and ABP Majha respectively on June 1st 2012. In 2015, MCCS was renamed to ABP News Network pvt Ltd ANN enjoys its footprints across the Hindi speaking markets, Bengali belt and Marathi landscape and commands the position of India’s No.1 news network, with maximum market share. This is because, it broadcasts India’s leading Hindi news channel ABP News, India’s first 24-hr national Bengali news channel ABP Ananda and India’s one of the first 24-hr national Marathi news channel, ABP Majha. The national presence of ANN network makes it a highly desirable news network because it has PAN-INDIA relevance and enlightens the Indians across the states, across boundaries and across regions.