Amarkosh Jewels is a fine jewellery manufacturing and design firm, started by Archana Parasrampuria in 1990. Today, we work with most of South Mumbai's elite business houses manufacturing one of a kind, heirloom pieces as per each family's taste and preferences. We are designers of Fine Jewellery in the truest sense where we design to see our clients' needs and expectations. Unlike most, we never launch collections in our high jewellery segment as we believe each piece of fine jewellery has its own story and just like art, once made will be very difficult to replicate as is. For this very reason, we only make one of a kind pieces and do not replicate our designs unless requested to do so by our clients themselves. This process also ensures that we are always pushing our creative boundaries which generally brings out the best in us as designers of fine Jewellery. AmarKosh literally means "Eternal Welath" in Sanskrit and that's what we at Amarkosh strive to provide for our clients. Amarkosh jewels has started by producing a pret line of jewellery which begins at 16,000 and moves up to 98,000/-. We have intentionally released a budgeted range in its e-commerce section directed towards gifting for occasions and younger occasion wear like weddings, cocktails and dinner parties. Our aim is to be able to provide value for the customer in terms of quality of the product itself along with full transparency of the raw materials used to handcraft each unique product. Amarkosh jewels is very tech savvy. We are trying to introduce the virtual try on feature using Instagram's own augmented reality system so that new users or clients do not have to download a new app and can virtually see how the product will look. Since AmarKosh jewels is a part of Archana Parasrampuria Fine Jewellery, one thing is for sure, they will not compromise on design, the product itself or the quality of raw materials used and that what you see is what you will get.