OxaMedia Corporation is an internet IT Company headquartered in Florida (USA). The company has developed its proprietary Real-Time Bidding and Adserving Technology named AdConneXa.AdConneXa uses proprietary Real Time Bidding mathematical algorithms to optimize the Advertisers' Campaigns and the Ad Inventory of the Web Publishers' website for a high return.Real Time Bidding (RTB) allows display inventory to be purchased by the individual impression through a bidding system that unfolds in the milliseconds before a webpage is loaded by a consumer.The AdConneXa Adserving system is a technology and service that places advertisements on web sites. OxaMedia provides Web Publishers with a console to manage their Ad Inventory and Advertisers with a platform to control the ads serving, count them, choose the ads that will make the website or advertiser most money, and monitor progress of different advertising campaigns.Who benefit from AdConnexa?Advertisers:OxaMedia offers advertisers a complete set of tools suitable for achieving their communicative aims according to their ROI goal: increase reach and/or brand awareness, boost sales or lead generation.Agencies:OxaMedia provides agencies with advanced media solutions in order to allow their clients to reach their target audience. The creation, management, optimization and campaign tracking can be completely autonomous.Web Publishers:A quality website needs a good return. Any Web Publisher who has free space on his site or wishes to add or replace a single ad space on it, we can provide him with qualified ads of national and international advertisers. AdNetworks:Any company in the world which manages both advertisers and web publishers which focus to market their services, needs a realiable technology which can support and provide full adserving solutions. AdConneXa provides adnetworks not only with an adserving solution but also the Real Time Bidding and AdExchange technology.