The world of Retail is extremely varied and constantly evolving. There are different economic realities coexisting on the scenario: from street traders, shops, multistores, franchise systems, up to medium and large-scale organised distribution. DITRON is a key player in each of these realities offering technological solutions for sales automation to satisfy user needs in each sector. The firm designs, produces and distributes a vast range of products and accessories in Italy and abroad through three Business Units: ECRs and Fiscal Printers, POS Solutions, Scales.