Waldo Swijnenburg
Lead integration neuroscientific and qualitative research & director qualitative research at Neurensics - Amsterdam, North Holland, Netherlands
Waldo Swijnenburg's Colleagues at Neurensics
Waldo Swijnenburg's Contact Details
0031202200167
Amsterdam,North Holland,Netherlands
Neurensics
Waldo Swijnenburg's Company Details
Proclaimed as one of the world's neuromarketing industry leaders, Neurensics uses cutting edge neuroscience techniques to advise decision makers and managers in their brand and marketing policies. Revolutionary methodologies combining fMRI, eyetracking, IAT's and internet tests allow us to map the activity of the whole brain. With this we get a better understanding of the (unconscious) thoughts, motives and preferences of the consumer. Having developed benchmarks for effectiveness, we are able to predict the success of commercials, propositions, campaigns, or packaging, and with a proven better outcome than any other method around. We bring a growing number of clients closer to the truth.#neurensics #neuromarketing #neuroscience #marketing #brein #closertothetruth #consumerneuroscience #AdvertisementAndMarketing #reclame #mri #fmri #adtesting #reclameonderzoek #pricing #branding #packaging #concepttesting