VENIM is a direct-to-consumer e-Commerce startup and fashion brand, specializing in premium unisex denim jackets. Our web-based platform offers customizable design options that add just the right touch of distinction and detail to the basic denim jacket in a way that is scalable and while reducing inventory risk through our unique methodology. VENIM answers Millennial consumers' desire to own fewer better things and challenge society's gender divide with its carefully-curated variations on an iconic daily essential. The result is an expertly-crafted jacket that caters to customers' unique physicality and exceptional taste. With VENIM, you can pick your poison and wear it, too.