Wolfgang Salzer's Contact Details

Wolfgang Salzer's Company Details

Information By Light Corporation originally founded in 1994 and incorporated in 1996, has been working with new home/condo builder/developers in the GTA and surrounding area for fifteen years.Our mission is to assist clients in achieving their marketing objectives through strategically relevant advertising that is innovative, dynamic and cost effective.We offer a complete range of integrated marketing communication services including: Traditional Marketing Services: • Marketing Planning: Formulation of objectives, strategy and action plans. • Branding: Developing a unique identity and positioning statement. • Graphic Design: logos, handouts, brochures, direct mail, newsletters, websites, interactive presentations, E-blasts, displays, signage, etc. • Copywriting: Brochures, handouts, ads, website, e-blasts, invitations, etc. • Media: Recommendation and execution of traditional & digital media campaigns. • Communications: Development and execution of press releases, editorial, seminars, etc. • Database Management: Set-up and maintenance of leads, broker lists, etc. • Research: Surveys, tracking studies, competitive analysis. • Sales Centre: interior and exterior merchandising, liaison with construction, interior design, installers, etc. • Project Co-ordination: special events, trade shows, etc. Web-Based Marketing Services: • Website design & maintenance • Content Management Tools for client administered websites • Search Engine Optimization • Social Media Marketing (e.g. Facebook) • Blog Marketing • Affiliate Marketing • E-marketing Campaigns • Online PR