Yuriy Subbotin's Contact Details

Yuriy Subbotin's Company Details

Yurick

San Francisco, California, United States • 2 Employees
Design

We are developing the design of the Prêt-à-porter (Ready To Wear) class - this is the premium segment. Products have a designer name, but the nature of the products has a daily focus, for the "general public", these models are more affordable for consumers with not the highest incomes. Fashion houses today exist precisely due to the sale of ready-made clothes.The pret-a-porter phenomenon arose in the middle of the last century. In 1948, the first industrial fashion fair was held in Dusseldorf (Germany). Among the famous couturiers, Pierre Cardin was the first to create finished models, for which he was expelled from the High Fashion Syndicate. But already in the 1960s, almost all fashion houses began to create ready-to-wear collections in parallel with haute couture clothing. It was when sewing such clothes that fashion designers began to use synthetic fabrics.What distinguishes us is not what we do, but how we do it!