VINSA Consulting is the leading sales and operations consulting firm for the California Cannabis Industry focused on bringing forward-thinking, high-impact business strategies and practices to the cannabis supply chain. We help clients design, manage, scale, optimize, and modernize their cannabis businesses, from commodity sourcing, product manufacturing, and brand positioning to multistate distribution with nationwide brand projection.Founded by cannabis power couple, Ian Daily & Deena Ridha, VINSA Consulting are experts in sales, marketing, distribution, business management, and regulatory compliance. Our unique combination of expertise and perspective is invaluable to our clients. Our team is comprised of highly-experienced cannabis professionals: corporate finance, attorneys, entrepreneurs, and sales professionals who apply proven solutions and best practices from both the traditional cannabis industry and modern business standards. With deep experience on both sides of the cannabis industry, we know that it is the synergy of extensive traditional industry relations combined with our professional approach that makes us effective guides on the road to Cannabis 2.0.Our mission is to deliver success in a rapidly changing industry. We accomplish this by helping clients integrate real-time, granularized data into their operations to maximize their top- and bottom-lines. We embrace a sales-first, data-driven approach in everything we do, from our turnkey operational solutions to our partnerships with clients and the industry. We are setting new standards for operations that combine high-value relationship-based consultative sales and business development, data integration, with a nimble, responsive management structure.We have a deep understanding of the unique challenges, issues, and opportunities in the industry, and we use that insight and perspective to keep our clients prepared for the risks and opportunities that each evolution inevitably presents.