AdTime is online software designed for digital media agencies. AdTime gives marketers the power to control and monitor their search and social ad campaigns through an intuitive online control panel. AdTime is driven by a rule-based engine that enables users to set alerts and stops on their campaigns. The system prioritizes the workload of media agents and gives them the ability to take on more accounts. The AdTime system is unique, it is not ad creation software. This way users continue to create their campaigns in the native ad environment and benefit from publisher updates as they occur, without delay. AdTime was created by software entrepreneurs and media industry executives who have a first-hand understanding of the challenges faced by digital media agencies. Their desire was to create a product that protected agency margins, improved output and eliminated redundant tasks performed by digital marketers.