ESTABLISHING NEW PERSPECTIVESLinya International is a strategic research consultancy based in Shanghai and Berlin.We create meaningful insights, strategic foresights and branding strategies for China and beyond.Since 2004.Meaningful InsightsWe provide organizations with deep and meaningful insights into specific market and customer intelligence to support the key decision making process, both in the Chinese and German market. Strategic ForesightsForesight is the capacity to think systematically about the future to inform today's decision making. By using the scenario thinking approach we offer a way to face up the threats and opportunities of the future, and to their potential impact upon the organization.Branding StrategiesWe consult our clients in terms of their marketing and branding strategy, ranging from go-to-market strategies to brand building strategies for introduction of a whole new brand.