Community Club Awards
Advertising/Marketing/PR - Westport, CT, US
Community Club Awards Employees
Community Club Awards Details
WHAT IS CCA?Specifically, it's a co-operative advertising, merchandising and public relations campaign involving the channeled purchasing power of area nonprofit clubs and service organizations. The campaign is conducted by aggressive, civic minded radio or television stations; cable systems; newspapers, supermarkets or merchant-associations throughout the world in the best interests of the media; local and national advertisers, area non-profit clubs and service organizations and the community in general.TO THE MEDIA:A sales, audience and promotion tool that secures additional business while it attracts a bigger, better, more responsible, more responsive audience and sells more effectively. Equally important to the media, CCA financially is a self-liquidating tool for community service and betterment.TO THE ADVERTISER:A high visibility, direct-to-consumer, media-merchandising and community public-relations campaign that advertises, promotes, publicizes and sells local, regional and national products and services to America's most important customer and group purchasing agent, the involved and active club person! Through channeled purchasing the CCA Campaign harnesses club members, family and friends to buying from and selling for participating advertisers! The best evaluation of media performance and ‘accountability' is advertiser "proofs-of-purchase"! Billions of dollars in advertiser "proof-of-purchase" have been turned-in, reported bi-weekly to over 50,000 different advertisers spanning over 550 advertiser product and service categories. Over $300 million in a single 13 week Campaign!TO THE CLUBS AND ORGANIZATIONS:CCA is a pleasant, stimulating, exciting and fun-way for area nonprofit clubs and organizations to earn money for club treasuries. The competition is a tremendous building of team-spirit which is so necessary in any organization. Obviously, no endorsements are asked or required. CCA is completely without cost for club competition.
