Differentiation Zone
Management Consulting - Denver, Colorado, United States
Differentiation Zone Employees
Differentiation Zone Details
"The essence of strategy is choice." - Karla Raines, Creator of Differentiation Zone™ and Principal & CEO of Corona InsightsGetting your customer to choose your organization isn't about describing "what we do." It's about knowing "why we matter." Purpose-driven organizations rely on static and outdated strategy models that don't recognize the fast pace of encroaching market influences and disrupting customer preferences.The only way to get in front of a customer's zeal for making faster and better choices is by adopting their mindset.Differentiation Zone™ is a breakthrough in strategic analysis for purpose-driven organizations built on Karla Raines' proprietary insights. It embraces the voice of the customer to reveal true distinction in the marketplace. We perfected this future-focused model to be accessible for individuals without business or strategy backgrounds. Yet it's ideal for experienced strategists and seasoned executives who recognize its revolutionary and applicable approach.What's more, we embedded design-thinking methods to test ideas, build buy-in, and enhance decision-making. It's also naturally iterative and intended for real-time application in a group setting with skilled facilitation. We convert insights and discoveries to actionable plans that achieve results.**We spent 10,000 hours in the field so YOU don't have to!** Visit our website to download resources, test what you think you know about strategy, and learn about how to work with Karla to discover your zone. Differentiation Zone™ is a trademark of Corona Insights. All rights reserved.
Differentiation Zone Technologies
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