Equation Marketing
Marketing & Advertising - San Francisco, California, United States
Equation Marketing Employees
Equation Marketing Details
Equation Marketing provides strategic analysis, marketing communications and content, business development strategy, process management improvement, pricing strategy consulting, and organizational audits to some of the world's leading organizations. Made up of a group of accomplished professionals who bring years of expertise and real-world business experience to each assignment, we are retained by clients in the following sectors: professional services, including law, accounting, architecture and engineering, and consulting firms; life sciences, healthcare and pharmaceuticals; technology, software and interactive games; financial services; and non-profits. Clients include global firms with international footprints as well as regional leaders. Representative assignments: > For the world's largest technology company, led system implementation of cloud-based workload balancing and logistics data measurement platform to maximize labor utilization, competitive benchmarking, and implementation of operational KPIs. > For a mobile audio products company, implemented strategy framework for automation of product pricing and margin management. > For a prominent Silicon Valley-headquartered AmLaw-100 firm, led Knowledge Management strategies in creating value-based, productized analytics and cloud-based dashboards for startup clients.> For a Not-for-Profit agency, developed cloud-based financial analytics processes and reporting platforms for monitoring grants, revenue recognition, and operational KPIs.> For an AmLaw 50 firm, created and implemented a comprehensive go-to-market program for their new Silicon Valley practice.> For a premier Silicon Valley technology law firm, developed strategic visibility campaign focused on building awareness and ultimately changing the laws involving patents.> For a Big-Four accounting firm, developed a market research and competitive intelligence program for their life sciences practice.
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