Advertising/Marketing/PR - Altadena, CA, US
Government Solutions Group (GSG) connects Corporate America and Brands to the Active Lifestyle Audience, utilizing it's network of State park contractual relationships. The country's preeminent park marketing company. Owns the Park Visitor Welcome Kit - an official park visitor print piece distributed at park entrance gates by park officials - one of the world's largest distribution outdoor-related publications. In-park marketing opportunities include targeted sampling, signage (beaches, trails, fitness areas, campgrounds, etc., at "point of play"), programmatic sponsorship, cause marketing, innovative digital marketing, and retail marketing programs. GSG is a founding partner and marketing partner of America's State Parks Foundation. Corporate clients include Coca-Cola, General Mills, Nestle', Geico, Odwalla, Subaru, Toyota, American Express, The Sports Authority, Merrill, The North Face, Kellogs, Honest Tea, Direct TV, and other major brands and corporations. Marketing programs are comprehensive and results oriented. Also own park-related consumer website www.parkvisitor.com. Named in 2010 to INC. Magazines list of America's Fastest Growing Companies. Featured in LA Times, Chicago Tribune, Brand Week, Ad Week, Marketing Daily, USA Today, Fox TV, and other media channels. One of GSG's marketing programs won Harvard University's Kennedy School of Government Bright Idea award in 2010. There are over 730mm visits to State Parks annually; 3x larger than Nat. Parks!