InboundStar
Management Consulting - , ,
InboundStar Employees
InboundStar Details
InboundStar president, Marty Goodnight, founded his company after 16 years as a traditional marketer employed by three is the largest media companies in the U.S.As a leading newspaper/online executive, Marty held a front seat view to the changing media landscape and how difficult it is for a company to navigate the pitfalls of less effective traditional media while also balancing the health of their own business.InboundStar is owned by Marty Goodnight who also owns Goodnight Communications, LLC. Marty also works with sales organizations by combining strategic training initiatives with immediate sales drivers. He helps train sales people and sales managers to get the right results the right way while contributing to their current sales gaps. In addition to inbound strategies, Marty takes training to the field to win new business - reinforcing the right sales behaviors while proving training has a direct return on investment.In a world built by traditional media, Marty was inspired by the Inbound Marketing approach. Everything about marketing has changed and the sales process doesn't have to hurt. You can delight prospective customers. Marty applies his creative and strategic approach to develop cost-effective inbound strategies that get results.
