Philanthropy - , ,
World traveller and solution-oriented IT pro Alicia Choo intends to leave the world a better place than the way she found it. She has already begun to do so:"When we are financially blest, it is OK to raise our standard of living; but we must also raise our standard of giving."Her global travels – to more than 42 countries & 236 cities – have landed her eye-to-eye with some crucial causes: problems that require urgent attention. Hence, LEVEL-UP 4 GOOD was born. Choo applied her IT skills and business savvy to create fun learning games enabling people of all ages gain awareness about these causes, are educated about the wildlife as well as resources involved, and even help to contribute funds just by playing.Ad revenues are redirected to fund the NGO causes, instead of simply being funnelled toward commercial enterprises and business profit. Donations can be made through each game too, but this is entirely optional.Suite of iOS Games:- Love Our Coral Triangle in partnership with Coral Triangle Center- Conserve the Amazon in partnership with Instituto Mamiraua- Protect Galapagos in partnership with Charles Darwin Foundation- Adopt Me in partnership with SPCA SingaporeLevel-Up 4 Good is dedicated to supporting charities doing great work by providing an entertaining educational online gaming experience. We give charities a cost effective way to raise money and reward their supporters with a fun way to give.Level-Up 4 Good throws up mobile apps games customized to educate and entertain about a cause. It also has a donation button allowing gamers to donate directly to the cause.By playing the game, the game generates mobile ads and in-app purchases revenue. 50% of the game profits go to our partner charities. Through the donation button, 100% of the donations go to our partner charities.Level-Up 4 Good games are funded through crowd-sourcing platforms. This helps cover all product development, marketing and administrative costs.