Marketing & Advertising - Sudbury, Massachusetts, United States
Licitus is a consulting group that offers Chief Sales and Chief Marketing Officer (CSO / CMO) type services on a fractional or part time basis. We help our customers break out of processes and procedures that are holding their revenue generating engine back. We help them uncover and create approaches that result in more revenue with greater predictability and certainty. In short, expertise that teaches as well as implements, so you can focus on closing business, not paying for marketing services that aren't hitting the revenue mark.Our approach is based on years of experience at high tech companies and an analysis of your particular product, service, and market. We know that the efficiency of your most expensive resource, people, is paramount. Sales and marketing can and must be more efficient and exclusively results oriented. Today's marketing systems such as CRM, marketing automation, email lists and all manner of smartphone and tablet apps have the ability to help you to do more than was ever possible in the past... but only if they are set up to put you, not your technology or consultant, in control. Let us show you how.