Market Position Research (MPR)
Market Research - Geneva, Illinois, United States
Market Position Research (MPR) Employees
Market Position Research (MPR) Details
Market Position Research (MPR) operates as a leading provider of market research and consulting services to assist manufacturers and service providers in successfully positioning products in a competitive marketplace. Custom research offerings address clients' go-to-market issues involving customers, resellers, competitors and/or markets; competitive intelligence, pricing assessment, customer segmentation/needs assessment, new product ideation assessment, market sizing, growth assessment & revenue forecasting, customer satisfaction/VOC, brand assessment, value & positioning, reseller performance audits. MPR is recognized for its action-oriented deliverables including insightful recommendations to assist clients in positioning for increases in market share and profitable growth. Industry specialists in a number of markets including technology, electronics, home solutions/home improvement, building materials, industrial, business products and consumer markets. With a team of seasoned professionals located in eight satellite locations across the US, MPR offers clients comparable levels of expertise among its staff as that of larger, global research firms, however, with professional fees roughly one-third those of competitive firms. www.mprinc.net 603-262-1921
