Management Consulting - Toronto, Ontario, Canada
Optiv8 helps small to mid-sized organizations improve their marketing effectiveness.Customer Research: When you need insights about customers to make important decisions about products and services, we interview customers and/or prospects to uncover needs and high priority issues.Marketing Planning: When you need to be more strategic about how you decide to spend scarce marketing budgets, we guide you through a planning process that helps you focus on key issues, make good choices and set clear objectives.Content Development: When you want to position yourself and your organization as the go to experts in order to attract the right prospects, we collaborate with you to develop blog post and newsletter content that is relevant to your target audience.Marketing Measurement: When you need to know which aspects of your marketing are working, or not, so you can stop wasting money and spend more effectively, we create a customized and practical approach to rate and rank all your marketing programs, so you can identify the winners and losers.
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